Data shows it’s not only important to have landing pages for lead generation; it’s important to have many landing pages according to a 4,000 company study by Hubspot.
- Businesses with 31 to 40 landing pages got 7 times more leads than those with only 1 to 5 landing pages.
- Those with over 40 landing pages got 12 times more leads than those with only 1 to 5 landing pages.
- Both B2B and B2C companies with over 40 landing pages generated over 10 times more leads than those with only 1 to 5 landing pages.
By increasing your landing pages you multiple the opportunities that your website visitors have of asking for more information on your products or services. Every page should include Call-to-action buttons that lead to landing pages, as well as all blog posts.
For more information on these and other lead generation principles, please download our free co-branded doc by pressing the orange button below:
Sources: Hubspot, 2011. Bay Area Inbound is a Value-Added Reseller of Hubspot Software.
Bay Area Inbound in SF specializes in Lead Generation and has completed projects in a regional and global scale. Contact us at laurie@bayareainbound.com or 510-543-7593 to find out what we can do to increase your web traffic and lead-generation results.