Bay Area Inbound Marketing Blog

What Great Companies Have in Common with Ralph Waldo Emerson

Posted by Laurie Monahan on Thu, Apr 25, 2013 @ 04:05 PM

Ralph Waldo Emerson was born in 1805. It is amazing to me that most of what he wrote back then is blueprint advice for any great Company, Marketer, or Individual today in my opinion. I read a few of his quotes 7 years ago, and fell in love with his prose and agreed with his ideas.

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Tags: Bay Area Inbound, Inbound Marketing in SF, marketing consultants in SF, Great Companies, Ralph Waldo Emerson, Emerson

Top Ten Things to Do to Increase Sales via Inbound Marketing

Posted by Laurie Monahan on Tue, Apr 16, 2013 @ 07:00 PM

Let me get to the punch line, this blog article describes the top ten things you can do now on your website to increase your sales today.

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Tags: Keyword Strategy, Landing Pages, calls-to-action, blog, Offers, Lead generation for tech companies, CTA, Integrated marketing Communications, Vertical Segmenting, Email Lead Nurturing

Custom Calls-to-Action Can Make All the Difference; BA Inbound

Posted by Laurie Monahan on Sun, Apr 07, 2013 @ 05:40 PM

insider threat buttonCustom Calls-to-Action can make all the difference in how many leads you get from your inbound marketing efforts.

You are probably familiar with the buttons you see when surfing the web that offer you something related to the product or service that you are surfing to find info on.

Those buttons you push are called: Calls-to-Action (CTAs). Usually the offers are educational, at least they should be, and when you push the button you go to a landing page with a form to fill so you can give your contact info and get the free offer.

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Tags: Keyword Strategy, Inbound Marketing in SF, Landing Pages, calls-to-action, blog, Bay Area Inbound Marketing, Offers, Lead generation for tech companies, CTA, Integrated marketing Communications, Vertical Segmenting, Email Lead Nurturing