Was talking to my client this weekend that is interested in Hubspot Inbound Marketing Software. She told me something that shocked me. 1-800 dentist charges them $1800 a month and only guarantees them 4 leads a month.
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Inbound links are quickly becoming a broken metric. At the same time, social media is quickly escalating as a ranking factor for search engines. While inbound links still matter and are a decent factor for judging the authority of a website or page, social media provides search engines with key data points that they have long been lacking.
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Tags: Google Plus, twitter, SEO, Inbound Marketing in SF, Facebook, lead generation in sf, Inbound Marketing Bay Area
While on-page optimization is a good first step, you will ultimately get much more leverage by having links from other sites to yours. Inbound links used to just be a source of referral traffic. Now, they influence your search engine rankings as well.
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Tags: Inbound Links, SEO, Inbound Marketing in SF, Bay Area Inbound Marketing
